Celebrating 300 years
Wednesday, 08 June 2016 01:00

Pro Grand Master's address - June 2016

Quarterly Communication

8 June 2016 
An address by the MW the Pro Grand Master Peter Lowndes

Brethren, those of you with keen eyesight will have noticed that I am wearing a new breast jewel. It is based on the Arms of the Grand Lodge and has been approved by the Grand Master as a permanent jewel to commemorate the Tercentenary of Grand Lodge. It will go on sale in time for the start of the 300th year on the 24th of this month, and those entitled to wear it are those Master Masons and above who at any time between then and the end of 2017 will have been members of a Lodge in this Constitution. I hope that Grand Officers – who normally wear no breast jewels other than the Royal Arch jewel – will wear it throughout that period, and will not feel obliged to stop wearing it once we reach 2018. I think it is a particularly attractive jewel and I am sure that many, if not most, members of the English Craft will want to wear it. Those of you with even keener eyesight may have noticed that I am also wearing a new tie. At a distance it looks very similar to the Craft tie introduced about 15 years ago, but it incorporates the new version of the square and compasses which has been adopted as our new logo in the run-up to the Tercentenary. While the old Craft tie may continue to be worn, it will go 'off-sale' from 24th June – so if anyone offers to sell you an 'old' tie brand-new after that date, you will know how to react.

Brethren, as many of you know 2017 will see a large number of special events to celebrate the Tercentenary. There are 106 events planned so far, of which 4 have actually taken place. Not the least of these events relate to the 62 paving stones that will be laid outside the front of this building to commemorate the 62 Victoria Crosses awarded to masons in the First World War, and also the formal reopening of the Masonic Memorial Garden at the National Arboretum.

Brethren, during May I was lucky enough to attend two splendid Festivals. The first was for the Samaritan Fund and was held at Old Trafford by the Province of Cheshire and the second was for the Grand Charity and was held in Norwich by the Province of Norfolk. Cheshire raised just over £3m and Norfolk just over £2m. Both are remarkable results and very much on par with each other bearing in mind the relative sizes of the Provinces. Our congratulations go to both.

It never ceases to amaze me how good our members are at fund raising. Every year the 4 Charity Festivals raise getting on for £10m and over and above that there are the Provincial charities as well as the individual lodge Charities. That, of course, doesn’t include the Freemasons’ Fund for Surgical Research (formerly the 250th Anniversary Fund) which provides the funding for all the marvelous work carried out by the Royal College of Surgeons about which we have been well informed today. Indeed there are several other exceptional Masonic charities, but time doesn’t permit me to mention them all today. Suffice it to say that the Central Masonic Charities gave over £4.8m to 393 non-masonic charities last year and I have little doubt that the Provinces and lodges added considerably to this figure.

Not only are our members good at fund raising, but, just as importantly, they have a huge amount of fun in the process. It is astonishing the diverse ways they find of raising money and the underlying theme is that each project should be enjoyed by all concerned, whether raising or giving the money.

I mention the enjoyment created by these events as surely that must be the aim of all of us at all of our meetings. I think we have come a long way since the time that I was initiated 44 years ago. I enjoyed my early meetings, but possibly despite some of the more elderly members rather than because of them. In those days it was nearly a capital offence to smile in lodge, but now, more often than not, some amusing incident occurs and it is allowed to be seen as such and not frowned upon. I am not for one minute suggesting we try to turn our meetings into a pantomime, but most certainly I am saying that there is no harm in being seen to enjoy ourselves.

Those of you who were at the Annual Investiture meetings may have noticed how many members from our Districts attended to receive their new ranks. It seemed to me to be rather more than usual. They were, rightly, greeted with significant applause. Naturally I didn’t know all the brethren concerned, but I do know many of their Districts and I know the pride they have in being members of UGLE; and they do us proud, brethren. I have often thought that if a lodge in this country has lost its way, it could do a lot worse than to get some members to visit some of our Districts, particularly, dare I say in West Africa and the Caribbean, where I have experienced this myself, but many other places as well, to see how much enjoyment can be derived from their meetings.

We can probably all cite instances when a more senior member of a lodge is less than sympathetic to a newer member who has, perhaps, had a few lapses during the ritual. In my view exactly the opposite reaction has the right effect and encouragement is what is required and this will almost certainly give him the confidence to improve, thereby increasing his enjoyment of our proceedings. I am in absolutely no doubt, brethren, that, if we encourage and congratulate, rather than routinely castigate our new members we will go a long way to retaining them as members and finally turn around our drop in numbers, which, incidentally, is already happening in some Provinces and Districts.

Brethren, I should probably warn you that I have developed a liking for visiting lodges and chapters unannounced. Whether the lodge or chapter has enjoyed it, I don’t know, but they have been kind enough to say that they have. A chapter that I went to in West Wales recently, performed an excellent installation ceremony and I heard at least 3 pieces of ritual that I had not come across before and all were delivered without hesitation – I should, of course add that I had no idea whether it was correct or not! Above all brethren, it seemed to me that they – yes you’ve guessed it – thoroughly enjoyed themselves.

Two last things, brethren. First, we have the television cameras running today, and one or two things have been filmed here and elsewhere in order to give a representative picture of Freemasonry and the filming of which should not be seen as precedents to be followed by individual lodges in future. Secondly, we are coming to the end of the current masonic season. Enjoy the summer break, and I look forward to seeing you again in September.

 

Published in Speeches
Tuesday, 07 June 2016 01:00

Sharing ideas for success

Annual Briefing

Speaking at Great Queen Street on 26 April, masonic leaders explained how Freemasonry can grasp success if members can learn to share ideas and work together

William Shakespeare, John F Kennedy and even Steve Jobs all managed to find their way into the Gallery Suite at Freemasons’ Hall in a typically entertaining afternoon of speeches at the Pro Grand Master’s Annual Briefing Meeting.

Before an audience made up of Metropolitan, Provincial and District Grand Masters and Grand Superintendents, speakers took their turn at the lectern to review the developments in Freemasonry in 2015 and looked forward to an exciting future for the Craft and Royal Arch.

Understandably, the Tercentenary featured heavily, but there was also much to discuss about the recommendations of the Membership Focus Group (MFG) on how best to attract, recruit and retain members at a time when membership has shown a decline. The overall message was overwhelmingly positive, with several new initiatives announced.

Pro Grand Master Peter Lowndes kicked things off by reporting that a four-part television series on Freemasonry is under way. This will be broadcast to coincide with the Tercentenary celebrations and will include the Pro Grand Master’s fly-fishing technique at the Hampshire and Isle of Wight fishing day.

The Pro Grand Master then reported that commemorative paving stones containing the names of Freemasons who received a Victoria Cross (VC) 

in World War I would be installed at the front of the Peace Memorial, adding that ‘there are 60 such VCs to be commemorated’. He also encouraged brethren to wear a special commemorative tie and jewel for the celebratory period, and announced that a major charitable gift of £3 million would be distributed by the Masonic Charitable Foundation in the form of 300 grants, allocated according to the outcome of votes cast both by masons and the general public.

The Pro Grand Master felt that the celebration of Grand Lodge’s 300th year is a great opportunity for publicity. ‘The Tercentenary gives us all a chance to reflect on the place of Freemasonry today and the role of our lodge and our brethren,’ he said. ‘This is an opportunity not to be missed and it is up to us to ensure that Freemasonry benefits.’

Facts and figures

Next up was Anthony Wilson, President of the Board of General Purposes (BGP), to discuss the 2015 financial accounts and recent BGP initiatives. He revealed a strong yearly surplus generated from investment income, which has supported capital expenditure and the ongoing maintenance required to deal with Regent Street disease (corrosion) at Freemasons’ Hall. Anthony emphasised the importance of the building for filming and events while also being mindful of its core purpose. 

The cost of the Tercentenary celebrations were included in the 2016 forecast for the first time, but ‘there would be no call upon members for funds’, as this would be supported by events and reserves. Anthony asked brethren to spread the word about the benefits of the Masonic Insurance Mutual, and, most importantly of all, noted that Freemasonry Today costs less than £1 per member, per issue.

Second Grand Principal Russell Race discussed the ‘encouraging straws in the wind for membership of the Royal Arch’ before Sir David Wootton gave some thoughts on governance – ‘who does what with what authority’ – based on findings from the MFG.

‘If we can bottle the masonic sizzle from the best lodges and spread it around the rest, we can start to address all the issues.’ Michael Ward

Taking up the theme in more detail, Third Grand Principal Gareth Jones explained how ‘we need to build on the work that has been started, moving from securing evidence to emphasising delivery and implementation’. Gareth also talked about the importance of communication and spreading best practice from the Provinces and Districts.

Sir David then announced a proposal to take forward the work of the MFG: this would be a new body of a dozen members who would represent all ‘the talents, geographies and constituent parts of the Craft and Royal Arch’. The hope was to get this up and running by the end of 2017 to ‘develop and embed systems, ensuring that the necessary steps will be taken to continue and enhance Freemasonry’.

Looking after initiates

John Roscoe, an industrial psychologist, then presented the MFG’s findings on the negative effect of un-masonic conduct in lodges. John cited ‘the greatest cause for early dissatisfaction with initiates’ as being a perception of senior members dominating the lodge. He read out a number of testimonies in which masons recounted incidents of brethren being overzealous or overbearing.

John then asked those present to think of three ways to deal with behaviour that is not in keeping with the spirit of Freemasonry. Each table put their heads together to engage with this issue, and there was much debate as solutions were considered.

After a coffee break, PGM for Warwickshire David Macey led a commendation of ADelphi 2, showing some of the possibilities of the new membership database. ‘It’s now working well and is generally very stable. We are continuing to improve performance and security,’ he said. David gave a demonstration 

of its promising new dashboard system. ‘The MFG gave us a very clear list of what PGMs and Grand Superintendents need,’ he said, showing how a simple dashboard will allow users to find a summary of every lodge in their Province, showing the 10 best and worst performing lodges, comparisons of members’ ages and contact information.

Deputy Metropolitan Grand Master Michael Ward then gave a careful analysis of the findings of an MFG survey that explored why so many initiates drop out soon after joining and what could be done to counteract this. It was vital, he said, to capitalise on work already done in the Provinces on these issues rather than try to ‘reinvent the wheel’.

Michael discussed what could be done to help lodges that were struggling to attract new members and finished by exhorting that, ‘success is within our grasp. If we can bottle the masonic sizzle from the best lodges and spread it around the rest, we can start to address all the issues. It’s in our hands.’

PGM for East Kent Geoffrey Dearing spoke about the importance of data protection and compliance before Malcolm Aish, President of the Committee of General Purposes, presented the annual report and statistics for the Royal Arch. Malcolm noted the enthusiasm for charitable contributions and also thanked brethren for completing the survey. 

Chairman of the MFG and Deputy President of the BGP Ray Reed then gave highlights from the Craft annual report, showing that new initiates were rising and resignations declining, with the annual membership loss down to 1.65 per cent. Lodges reported an 83 per cent reduction in resignations, while 69 per cent reported increasing initiate figures. Ray singled out areas for improvement, including a willingness to engage with ‘local press, business, civic and religious leaders’ and the importance of attracting and mentoring quality initiates. 

Emphasising the need for Provinces to share ideas, Ray concluded by thanking brethren for their ‘support, energy, creativity, hard work and, most importantly, belief in helping make things happen’. 

Published in UGLE

Travelling together

Pro First Grand Principal Peter Lowndes explains how strong leadership combined with a responsible approach will help to build a successful future for the Royal Arch

I congratulate all the Grand Officers whom I have invested on behalf of the Most Excellent the First Grand Principal. At the same time I would remind you that with your new ranks come new obligations. 

Appointments and promotions are therefore not just a reward but an encouragement for further participation in the success of the Order, whether providing support for members of your chapters or giving encouragement to those in the vital role of Royal Arch representatives in your Craft lodges. If, indeed, you are not that representative yourself.

It has been a great pleasure to invest Most Excellent Companion Gareth Jones as Third Grand Principal in succession to Most Excellent Companion David Williamson, who was himself appointed in 2010. We owe Companion Williamson an enormous debt of gratitude for his many contributions, both in our Order and in many others as well. This succession, coupled with that of Most Excellent Companion Russell Race in November last year, continues the strong leadership that the Royal Arch has enjoyed for many years and ensures an exciting future for the Order.

I believe that the Royal Arch is in its strongest position for many years. The profile of the Order was greatly enhanced by the outstanding success of the bicentenary celebrations in 2013, coupled with several key initiatives during and since that time, including the Royal Arch participation in the Freemasons’ Fund for Surgical Research.

As a reminder, there are two Royal Arch fellows in every five fellowships supported. This is thanks to the incredible generosity of our members and the skilful management of our assets.

I take great pride in the work of the Grand Director of Ceremonies and his team and want to thank the retiring Grand Scribe Ezra for his work over the past nine years. We have travelled a lot together, although we have not always returned without mishap. But be it Icelandic volcanic ash, Barbadian hurricanes or Heathrow snow, we have made it in the end, one way or another. 

‘Appointments and promotions are not just a reward but an encouragement for participation in the success of the Order.’

Published in SGC

Surprise guest at West Wales chapter

The Pro First Grand Principal Peter Lowndes was a surprise guest at the installation meeting of Dinbych Chapter, No. 1177, in the Province of West Wales. Bradley Davies, a long-time friend of Peter Lowndes, was being installed in the chapter chair for a record fifth time.

The Pro First Grand Principal had told Grand Superintendent Stephen Hookey that he would like to come and surprise his friend, so a plot was hatched to smuggle him into the meeting without anyone finding out, and it proved a huge success. 

Annual Investiture of Supreme Grand Chapter

29 April 2016 
An address by the ME Pro First Grand Principal Peter Lowndes

Companions, I know that you would want me to congratulate all of the Grand Officers whom I have invested today on behalf of the Most Excellent the First Grand Principal. At the same time I would remind you that with your new ranks come new obligations. Appointments and promotions are therefore not just a reward, but an encouragement for further participation in the success of the Order whether providing support for the members of your chapters or giving encouragement to those in the important role of Royal Arch Representatives in your Craft lodges. If, indeed, you are not that representative yourself.

It has been a great pleasure to invest today Most Excellent Companion Gareth Jones as Third Grand Principal in succession to Most Excellent Companion David Williamson who was himself appointed in 2010. We owe Companion Williamson an enormous debt of gratitude for his many contributions, both in our order and in many others as well. Today’s succession coupled with that of Most Excellent Companion Russell Race in November last year, continues the strong leadership that the Royal Arch has enjoyed for many years and ensures an exciting future for the Order.

Companions, I believe that the Royal Arch is in its strongest position for many years. The profile of the Order was greatly enhanced by the outstanding success of the bicentenary celebrations in 2013 coupled with several key initiatives during and since that time, including the Royal Arch participation in the Freemasons’ Fund for Surgical Research. As a reminder, there are two Royal Arch fellows in every five fellowships supported. This is thanks to the incredible generosity of our members and the skilful management of our assets.

Finally, companions, I must, on your behalf and mine, thank the Grand Director of Ceremonies and his team and the Grand Scribe Ezra’s staff for the success of today. Somewhat naturally I take great pride in the work of the Grand Director of Ceremonies and his team, but on this occasion I want to thank, particularly, the retiring Grand Scribe Ezra for his work over the last nine years. We have travelled a lot together, although we have not always returned without mishap – be it Icelandic volcanic ash, Barbadian hurricanes or Heathrow snow, but we have made it in the end one way or another. I am sure he would agree with me that these were testing events and we were both extremely grateful for the calming influence of his PA, Louise, back at base.

Thank you companions.

Published in Speeches

The Craft and beyond

As the Tercentenary and new masonic charity launch approach, Pro Grand Master Peter Lowndes reflects on the work required to reach these milestones

The past year has been a busy one. The emphasis was on honing the initiatives to keep us in line with the mission to build a positive reputation for Freemasonry and assure its long-term future.

Fundamental to ensuring that future has been the development of a clear strategy. The Membership Focus Group – supported by 18,000 responses to recent surveys – has shaped this plan, which has, in turn, been approved by the Rulers and by the Provincial Grand Masters. It concentrates on our vision and values but can only be achieved with the support of the majority of members.

Concurrently, the Tercentenary Planning Committee has been making great progress while liaising with Provincial Grand Masters, Provincial Grand Secretaries and Provincial 2017 Representatives. The majority of Provinces have advised the Planning Committee of their main events – sometimes with neighbouring Provinces. 

I am very encouraged by the level of enthusiasm that is being shown as we approach the United Grand Lodge of England’s 300th milestone celebration. 

I am delighted to confirm that the Charity Commission has formally approved the establishment of the Masonic Charitable Foundation. This has taken a long time to achieve and was a complicated operation overseen by the Deputy Grand Master, with most able help from the charity Presidents, Chief Executives and boards of trustees. We should all be most grateful to them for their hard work.

‘I am very encouraged by the level of enthusiasm that is being shown.’

Preparations for the launch in April 2016 are continuing. A shadow board and various committees have been formed and the first senior staff appointments have been made. David Innes of the RMBI will be the Foundation’s first Chief Executive and Les Hutchinson of the RMTGB will be the Chief Operating Officer. 

They both have a wealth of experience and knowledge and are well placed to lead the Foundation. I believe it is important to note that they faced strong competition for these jobs from outside the masonic charities. In advance of the launch, publicity about the Foundation will be increased throughout the Craft and beyond. 

I am also delighted to announce that the Grand Master in his capacity as First Grand Principal has appointed Gareth Jones, Provincial Grand Master for South Wales, to succeed David Williamson as Third Grand Principal in Supreme Grand Chapter, with effect from the Annual Royal Arch Investiture on 28 April 2016. 

The contribution made by David Williamson in his capacity as Third Grand Principal has been colossal, as his contribution has been throughout masonry. 

Published in UGLE

East Lancashire festival triumph

East Lancashire masons held an end-of-Festival banquet at Bolton Wanderers’ Macron Stadium to celebrate raising more than £2.6 million for the RMBI. Pro Grand Master Peter Lowndes and Bolton’s mayor, Cllr Carole Swarbrick, attended.

PGM Sir David Trippier said that despite one of the worst economic depressions since the war, which had hit the region hard, the amount raised per capita was much higher than during the previous Festival. Entertainment on the night was provided by the Opera Boys, guitarist Neil Smith and the band of the Lancashire Fusiliers.

Festive appeals total tops £8m

The closing months of 2015 saw the conclusion of two successful Festival Appeals from Bedfordshire and East Lancashire Freemasons. Both Provinces held special events to celebrate raising more than £1.5 million for the RMTGB and over £2.5 million for the RMBI, respectively. 

Pro Grand Master Peter Lowndes attended both events along with the Presidents and Chief Executives of the charities, Mike Woodcock and Les Hutchinson for the RMTGB, and James Newman and David Innes for the RMBI.

The funds raised by Bedfordshire and East Lancashire bring the total raised for the central masonic charities through 2015 Festival Appeals to a staggering £8.2 million.

Published in Freemasonry Cares
Wednesday, 09 December 2015 12:17

Pro Grand Master's address - December 2015

Quarterly Communication

9 December 2015 
An address by the MW the Pro Grand Master Peter Lowndes

Brethren, I am so pleased to see the excellent turnout today and I would like to extend a very special welcome to those of you attending a Quarterly Communication for the first time. It was four years ago that we decided to admit Master masons to our Quarterly Communications meetings and the number who attend indicate that it has been a popular decision. Whilst you cannot vote, I hope it is still a worthwhile visit and that you will continue to come and encourage others to join you.

Since the last Quarterly Communication in September, the Grand Master celebrated his eightieth birthday on 9th October. On behalf of all of the members of the United Grand Lodge of England, a message of congratulations was sent.

2015 has been a very busy year. The particular emphasis has been on honing the initiatives to keep us in line with the overall mission to build a positive reputation for Freemasonry and assure its long term future.

Fundamental to ensuring that long term future has been the development of a clear strategy. The Membership Focus Group, supported by 18,000 responses from members to the recent surveys, has shaped this strategy which, in turn, has been approved by the Rulers and by the Provincial Grand Masters. The strategy concentrates on our vision and our values. Our 2020 strategic objectives are attached to the front cover of the latest edition of Freemasonry Today. 

This enables all our members to read the strategy, it also asks members to help in supporting both the strategy and the objectives. To be clear, this strategy can only be achieved with the support of the vast majority of the members.

Concurrently the Tercentenary Planning Committee has been making great progress whilst liaising with Provincial Grand Masters, Provincial Grand Secretaries and Provincial 2017 Representatives. The majority of Provinces have advised the Planning Committee of the main events that are being planned locally – sometimes with neighbouring Provinces. I am very encouraged by the level of enthusiasm which is being shown as we approach the United Grand Lodge of England’s 300th milestone celebration. 

I am delighted to confirm that the Charity Commission has formally approved the establishment of the Masonic Charitable Foundation. This has taken a long time to achieve and was a complicated operation overseen by the Deputy Grand Master and with most able help from the Charity Presidents, Chief Executives and Boards of Trustees We should all be most grateful to them for their hard work.

Preparations for the launch of the Masonic Charitable Foundation in April 2016 are continuing. A shadow board and various committees have been formed and during the past few weeks the first senior staff appointments have been made. David Innes of the RMBI has been selected as the Foundation’s first Chief Executive and Les Hutchinson of the RMTGB has been appointed Chief Operating Officer. They have a wealth of experience and knowledge about masonic charity and are well placed to lead the Foundation. I believe it is important to note that they faced strong competition for these jobs from outside the masonic charities.

In advance of April’s launch, publicity about the Masonic Charitable Foundation will be increased throughout the Craft and beyond. As you leave today you will be handed a simple leaflet which introduces you to the identity and approach of the new charity.

Brethren, I am delighted to announce that the Most Worshipful The Grand Master in his capacity as First Grand Principal has appointed Excellent Companion Gareth Jones, Past Deputy Grand Sword Bearer, who is better known in the Craft as Provincial Grand Master for South Wales, to succeed Most Excellent Companion David Williamson as Third Grand Principal in Supreme Grand Chapter, with effect from the Annual Royal Arch Investiture on 28 April 2016. On that day I hope to have the pleasure of installing him. The contribution made by ME Comp Williamson in his capacity as Third Grand Principal for five years has been colossal, as, indeed, his contribution has been throughout masonry, but more about that on another occasion. 

Brethren, it only remains for me to wish you and your families a very happy Christmas. In recent times, brethren, we have tended to refer to Christmas as the Festive Season. In Paris last weekend at the GLNF we were wished a Happy Christmas by the Grand Master of the Grand Lodge of the State of Israel during his speech in GLNF and afterwards I was wished the same by several brethren from other religious backgrounds. They all consider us to be grossly over sensitive on the subject. So, Happy Christmas, everyone!

 

Published in Speeches

Brand new

Aiming to modernise the face of Freemasonry, UGLE’s new image also retains a strong sense of its history. We explore the thinking behind the changes to the branding

Look at the cover of this issue of Freemasonry Today and you might spot something out of the ordinary. In the bottom-right corner is UGLE’s new logo. It is the starting point for UGLE’s new branding, which aims to create a unified approach to Freemasonry’s image.

‘In this fast-changing world, Freemasonry needs to attract and retain the best candidates, the future leaders who will assure the long-term success of the Craft,’ says Pro Grand Master Peter Lowndes, explaining the motivation behind the rebrand. ‘As we head towards 2017, UGLE has been examining how it can enhance and modernise the face of Freemasonry.’

With attraction and retention identified as key development areas, the Membership Focus Group has been looking at how to ensure that a new recruit’s expectations match his actual experiences. ‘But the modernisation of Freemasonry is not just about what happens at a lodge meeting,’ says Lowndes. ‘It is also about the image we project. We need a visual identity that is recognisable, that represents our values and heritage, and also reflects our relevance to society.’

With this in mind, in 2013 UGLE approached August, which produces Freemasonry Today, with the brief of evolving the brand. The exercise had to create visual guidelines that would help members, lodges, the Metropolitan area and Provinces communicate with each other – and the rest of the world – in a professional and consistent manner. The UGLE logo was the first challenge: something unique but also true to the spirit of Freemasonry. 

‘Metropolitan and Provincial teams now have use of an online Brand Centre, where they can access all the assets – fonts, logos and templates – for their materials.’

Drawing conclusions

The Provincial Grand Master for Somerset, Stuart Hadler, announced the design of the new UGLE logo at the Pro Grand Master’s Annual Briefing Meeting, which brought together Metropolitan, Provincial and District Grand Masters and Grand Superintendents in April. While the coat of arms has for generations been a mark of status and standing in society, Stuart said: ‘Society has changed and a coat of arms no longer communicates the messages that a modern membership organisation needs to convey.’

Initial research established that the square and compasses was the most recognisable masonic symbol. From this traditional icon, the design team began to abstract the shapes to create a look that suggests a forward-looking organisation. After further development based on feedback from the Communications Committee, the Board of General Purposes and the Rulers, an iteration was chosen that was both contemporary and instantly recognisable, while also linking to Freemasonry’s rich heritage.

As well as a new logo, the revised branding gives a standardised approach to font usage. Metropolitan and Provincial teams now have use of an online Brand Centre, where they can access all the assets, such as fonts, logos and templates for their materials.

With the branding currently in soft launch and user-testing stage, the UGLE websites and social media pages will all be rebranded at the start of 2016. The full launch and deployment of branding across the Provinces will happen on 24 June 2016, which is the start of Grand Lodge’s 300th year. It is just one element in the organisation’s ongoing strategy to build a positive reputation for Freemasonry as open and forward thinking to ensure its long-term future.

Published in UGLE
Page 5 of 14

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