FREEMASONRY TODAY
The First Masonic Flower Festival
Pamela Crabtree describes the success of a unique venture in Rochdale
A Masonic Festival of Flowers; what would that be; where would it be held ?
These were just a few of the questions raised when I ‘threw a pebble in a
pond’ at a meeting with ladies, at the Rochdale Masonic Buildings, when
representatives from the Province of East Lancashire area informed us about the
fund-raising efforts for the ‘Grand Charity Festival 2004’. I was careful to point
out that a flower festival within a masonic building had not, as far as I was aware,
taken place before; therefore we would be the first, and this suggestion would
require a great deal of thought by the Freemasons in this Province. Some short
discussion then followed after which I was asked to produce a business plan which
could be put before the 2004 Committee.
For the uninitiated, a Flower Festival
is not just about a bunch of flowers in a
vase. The flowers are arranged as an
interpretation of a theme or title which the
flower arranger will have researched.
Flower Festivals vary from simple floral
displays in country churches, to the
resplendent spectacles seen in
Westminster Abbey, Chester Cathedral
and National Trust properties, spectacles
in which hundreds of flower arrangers are
involved. Indeed, by opening these
festivals to an admiring public many
thousands of pounds have been raised.
So the idea of a flower festival within a
masonic building (and hopefully being
able to put floral displays in the lodges)
would not only attract those interested in
flower arranging but also anyone who
was curious as to what they might find
inside! This could be another means of
informing the public about Freemasonry;
another path to the ‘openness’ that all
Freemasons are keen to establish with the
general public.
Money is raised at a Flower Festival
in various ways: by sponsorship where a
particular arrangement is sponsored by an
individual or group; by admission fees
and by catering. Sponsorship is further
raised through the promotion of
advertising space in the festival
programme.
A Business Plan was produced within
a couple of weeks, but it took many
months of discussion before approval was
given. I was giving up on the idea;
Flower Festivals attract more ladies than
men although there are many superb male
flower arrangers around but the
committees consisted of gentlemen who
had probably never heard of a Flower
Festival, never mind visited one.
However, permission was finally given -
the event could take place in June 2003,
the year my husband Eric would be
Master of Charity Lodge, No. 3342 – it
was going to be a very busy year.
A meeting was arranged for 28
January 2002 when interested Brethren
and their ladies were invited to attend.
We also had a few non-Masons who were
keen flower arrangers involved. There
was great interest, since this was a
different idea of raising funds; a means
by which all the lodges within the
building could work together as a
community. By contributing, via
sponsorship, to the Flower Festival they
would be pooling money to generate
much more money for ‘2004’. We would
also draw the attention of the general
public, who would want to come and
view the inside of this building, which
has one of the finest lodge rooms in the
area.
A committee was formed from ladies,
masons and non-masons. We initially set
about the planning of the logo, and it was
left to the flower arrangers on the
committee to draw up a plan regarding
where floral arrangements were to be
placed. Ketty Day, a local artist and
flower arranger who had volunteered her
services, took the simple design of the
square and compass and set about
designing our logo. Within days it was
done - the square and compass entwined
with the masonic flower - the Forget-menot.
We were all delighted with the result
and put this under copyright.
It took many months in the early
stages, to get our ideas together because
the masonic building at Richard Street,
Rochdale, is a very busy ‘working’
building. Not only do sixteen lodges,
eight chapters and various associated
degrees meet there; including Rose Croix,
Knights Templar, Royal Ark Mariners,
Mark Masons and the Allied Masonic
Degrees. It is also home to a Rotary Club
and other organisations use its facilities,
as the building and catering make it a
popular venue for weddings and other
important occasions.
The fact that we could use masonic
regalia and tools was an exciting feature,
and we went about our plans using such
titles as ‘Welcome Visitors All,’ ‘The
Festive Board’ and ‘The Twelve Tribes of
Israel’. We also incorporated the titles
given to officers of the lodge, i.e.,
Worshipful Master, Charity Steward,
Senior Deacon and others. The Royal
Arch and other associated degrees were
also to be depicted. It was certainly going
to be different to any flower festival we
had been involved with before.
The committee continued working
away on the points raised in the business
plan. There was the publicity of the
event; the security of the building to be
considered; sponsorship to be obtained;
catering to be arranged. A Treasurer and
Secretary were appointed. Planning and
design of the programme to be sold on the
door was begun. Musicians and singers
were booked to provide both a
background of organ music as well as
specific musical features. Flower
arrangers who had been invited to visit
the building were excited about becoming
involved in this unique event. All in all, it
was a very busy time for everyone.
Eventually we were organised; the
committee were absolutely brilliant, and
they had done everything possible in the
way of organisation. A group of
strangers, ladies, masons and nonmasons,
working together with one theme
in mind – to raise money for charity. We
have had a lot of fun and many
friendships were formed along the way.
Each lodge within the masonic
Province of East Lancashire was sent
information about the Festival and
neighbouring Provinces were also
notified; flower clubs affiliated to
National Association of Flower
Arrangers’ Societies were also informed,
as were Tourist Information Centres,
various ladies’ clubs, local authorities and
the Press.
On 20 June the doors opened, and
Carole Walthall, wife of the Provincial
Grand Master, declared the event open.
The months of planning paid off; people
were amazed by the transformation of the
building. The flower arrangers had
produced an exciting interpretation of our
plans; they did us proud. The comments
in our Visitors Book describes the scene
as stunning, marvellous, beautiful, wow!
Visitors were amazed at the scale and
splendour of what they saw and many
men commented on how drab the rooms
will look when next they attend their
lodge meeting. As well as the Mayor,
Councillor Sultan Ali and the Member
of Parliament, Lorna Fitzsimmons, our
visitors included many senior Freemasons
from the various degrees represented and
not just from our own Province. It was
also quite apparent that, for some ladies,
the Flower Festival in this setting had
brought back many memories of happy
times gone by.
We had visitors from far and wide to
admire this unique event and enquiries
were made as to how this idea could be
reproduced elsewhere, which in itself is a
great compliment to the teamwork and
organisation which has enabled this event
to be staged.
Our logo, for which we obtained
copyright, was so much admired prior to
the event that we decided to make packs
of notelets and pens to sell as mementoes
of this unique occasion. But most of all
we had memories of a superb weekend in
which many old friendships were
renewed and new friendships formed. All
sixteen of the lodges in Rochdale worked
together as a community and we hope to
continue over the years with other events.
The event proved to be a tremendous
success, not only in making the public
aware of what Freemasonry is about but
at the same time raising a sum in excess
of £8,000 for the Grand Charity.
Rochdale masons are very proud of this
double-sided achievement.
Pamela Crabtree is the wife of Eric
Crabtree, current Master of Charity Lodge,
No. 3342. She is a keen flower arranger and
member of the Middleton Floral Art club.
Issue 26, Autumn 2003
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